Brad Weaver is the Chief Experience Officer at Nine Labs in Atlanta, GA. He went to school to be a lawyer, then came to his senses and has spent the last 18 years as a Creative Director, User Experience Designer, Information Architect, Author, and Content Strategist.
He is the author of Creative Truth: How to Start & Build a Profitable Design Business from Focal Press. Brad’s professional experience includes product development, interactive, branding, and market segmentation for clients including IHG, Verizon, Bank of America, AT&T, ESPN, Disney, NATO, The PGA, and Coca-Cola.
Along the way, he’s been the big cheese, the plebeian, the middle manager, and the class clown. Not one to shy away from hard work or his blue-collar upbringing, he’s also folded clothes, pumped gas, bagged groceries, sold cell phones, and climbed the Great Wall of China.
His likes and loves are design, film, whiskey, Oxford commas, and Jesus, but not in that order.