In addition to being an articulate, approachable and fun-loving woman, Meena Kothandaraman is a highly respected Experience Strategist with more than 25 years of professional consulting experience in the areas of customer experience strategy and research.
Meena is passionate about studying customer realities and aspirations across product, space, and service. She believes that the research process fosters inspiration and that research itself acts as a conduit to organizations by providing inspiration to internal teams through real consumer stories and the practice of empathy. Meena is part of twig+fish, a research, and strategy practice based in Boston, MA that espouses these research philosophies, and is all about balance in the holistic sense. twig+fish seeks to position research as a strategic tool, using transparent, credible and rigorous approaches.
In addition, to her responsibilities at twig+fish, Meena functions as a Lecturer at Bentley University, where she is a key contributor to the Human Factors in Information Design (HFID) graduate program. In her 18-year tenure, she has helped build the program into one of the most successful of its kind.
Away from work, Meena is just as focused and equally engaged. She has authored a children’s book, is an accomplished musician in the South Indian Classical music style and is a cooking instructor/show host. Although it’s obvious that Meena cannot be accused of idleness, she practices everything she preaches about balance. Her singular focus on making her work and home lives successful on her own terms has enabled her to have her cake and eat it too. (If you’re around Meena for any length of time, food and ‘happy juice’ will inevitably come up in conversation!)
Her Session Information:
Supporting Design: Using Research to Inspire Designers
About Revolve Conference
Revolve Conference is the flagship event for those either making or hoping to make an impact in the creative industry. The conference brings together extraordinary speakers and practitioners from around the country in user experience, design, marketing, business operations, digital project management, and content strategy.
Revolve is more than just another conference! So come armed with curiosity; a willingness to experience the food and culture of Charleston; and know that you’ll go home better for having had the Revolve Experience!
